I build AI-native products at the intersection of data platforms, agent systems, and durable infrastructure. At TapClicks, I lead product for analytics, automation, and data pipelines.

I care about systems that compound — tools that improve adoption, increase retention, and unlock expansion in complex environments. I write about product strategy, PM craft, and the decisions that shape durable software.

Work

  • SmartSuite2024–2025

    Analytics and insights packaging for marketing agencies — achieved ~25% attach rate in year one.

    TODO: Add a short paragraph about SmartSuite here. What problem did it solve? What was the approach? What did you learn?

  • AI Operator Agents2024

    Converts natural language into deterministic platform actions, reducing friction in high-complexity workflows.

    AI Operator Agents interface
  • TapETL2023–2024

    Data platform expansion enabling warehouse-native workflows — ~40% hybrid adoption across accounts.

    TapETL data pipeline overview
  • Transformation Hub2023

    Unified data transformation layer enabling self-serve pipeline management for complex marketing data.

    TODO: Add a short paragraph about Transformation Hub here. What problem did it solve? What was the approach? What did you learn?

Writing